plush

Just Got 2 Have It! debuts plush brand GIFFA

Just Got 2 Have It! introduced GIFFA as the latest plush brand in their 2024 portfolio. GIFFA’s leadership team is headlined by brother and sister Danny Song and Lily Ebersole as well as Goffa International... more »

Peanuts, Aurora World establish license partnership

Plush toy company Aurora World established a partnership with Peanuts Worldwide, the global company behind Charles Schulz’s beloved characters. This collaboration will see Aurora World take the helm in manufacturing a delightful range of Peanuts... more »

The Toy Foundation releases the Toy of the Year Awards finalists

A magical crystal ball, a giant pyramid climbing tower, and the most diverse assortment of dolls ever are among the 122 innovative finalists for this September's Toy of the Year (TOTY) Awards. A long-treasured event, The Toy... more »

Spielwarenmesse plans to release 2023 toy trends in October

In the retail trade, toy trends play an important part in shaping the product range and can affect the success of the business. In such matters, the Spielwarenmesse relies on the expertise of its Trend... more »

ToyFest concludes successful Las Vegas show

ToyFest concluded its 9th show in Las Vegas at the new Expo at World Market Center and its 60th Toy Trade Show since its inception in 1961. Toy and gift stores from across the U.S. attended... more »

Aurora World donates plush products to children and families in Ukraine

When there are opportunities to spread joy and comfort to those in need, we all should take a step forward to lend a helping hand. “Aurora World’s initial mission from the start has always been... more »

Destinations - Make It Yours product line from DEMDACO.

The Name Game

As the retail marketplace evolves, consumers have voiced a desire for products that help them connect to places, favorite activities, past times and other memorable experiences. DEMDACO is introducing the Make It Yours line, a... more »

Kellytoy teams up with California high school

Kellytoy, a subsidiary of Jazwares, announced that it has contributed nearly 100 of its best-selling “chonky” Squishmallows to Silverado High School (Silverado) located in Mission Viejo, California, in the Saddleback Valley Unified School District, to... more »

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