Jun 26, 2017
Las Vegas Market gains momentum in toy, kid categories

Las Vegas Market announced that it is gaining momentum in two key juvenile categories – with a record 220+ toys and kids’ gift and home products to be featured at the summer Market.  To complement this robust expansion of resources, Las Vegas Market has forged its first-ever partnership with the American Specialty Toy Retailing Association (ASTRA).  The Summer 2017 Las Vegas Market runs July 30-August 3.

“Toys and children’s products represent a new strategic growth opportunity for Las Vegas Market, as interest in gift-oriented juvenile products continues to mount among major national retailers and independent specialty stores,” said Dorothy Belshaw, president of Gift Leasing and Chief Marketing Officer, International Market Centers. “As the nation’s fastest growing gift and home décor market, Las Vegas Market is committed to providing a depth and breadth of vertical categories that are in-demand by our industry.”

Toys and children’s products are a rapidly expanding category at Las Vegas Market, in both permanent showrooms and temporary exhibits.  Some 200+ juvenile product lines—will be showcased in Building C alone , with the highest concentration of these resources on floors C8, C9 and C10.  Notable among toys and juvenile merchandise suppliers at the summer Market are Anne McGilvray (BigMouth Toys, Douglas Toys, Haba, Manhattan Toy, Play Monster, Play Visions, Stephen Joseph and Zoochini) on C10; Bearington Collection (plush gifts, collectibles and accessories) on C9; Diverse Marketing (arts, crafts, collectibles, puzzles, books, action figures, party supplies, vehicles, educational and learning toys) on C10; Golden Sales (toys, hobbies, gifts, and novelties) on C10; Kathleen Milne (Eco-Kids, eeBoo, European Expressions, Little Toader, Magic Forest, Modern Moose, Peppercorn Kids, The Piggy Story, Yottoy and Wry Baby) on C10; R-Biz Associates (Fascinations, Gift Republic, Goliath, House of Marbles, Play Visions, Premier Kites, Spicebox and Warm Fuzzy Toys) on C9; and Toyology, (Calico Critters, Folkmanis, Geo Safari, Haba USA, Hape International and JellyCat) on C8.

In addition, The Pavilions at Las Vegas Market will feature another 20+ relevant temporary exhibitors, primarily in Pavilion 1 within the GIFT category.  Notable suppliers of children’s products are: Angel Dear; Cherished Moments; Creative Knitwear; Doodle Pants; EDC Publishing; Hape Toys; Lola Jo Sales; Love and Luck Greetings; Notes to Self; Sara Kety; and Viverano, among others.

To bolster its expansion of resources, Las Vegas Market has forged a new partnership with ASTRA (American Specialty Toy Retailing Association), the international not-for-profit trade organization serving more than 1,800 independent retailers, manufacturers and sales representations of the specialty toy industry.  Las Vegas Market and ASTRA will host a cocktail reception on Sunday, July 30, where ASTRA members can network and celebrate with the 2017 ASTRA “Best Toys For Kids” award-winning products while enjoying appetizers, beer, wine and soft drinks.

To facilitate shopping and sourcing for children’s products, Las Vegas Market will produce and distribute its first dedicated handout to help buyers locate suppliers of these products at Summer Market.  Additionally, DesignOn LVMKT, an online guide to what’s new and next at Las Vegas Market, published a post – available at http://www.lasvegasmarket.com/toy-story – previewing a dozen must-see toys and children’s resources at the Summer Market.

Las Vegas Market is the fastest growing gift and home décor market in the U.S. and the leading furniture marketplace in the western U.S. With a record 4,000+ lines, the Market will feature its largest ever number of resources, with greater breadth and depth and exclusive collections across all categories, including major launches for the bedding industry. Market-exclusive programming includes FIRST LOOK trend forecast seminar and displays and Ahead of the Curve seminar and tours, as well as signature special events including the Gift for Life “Up on the Roof” Annual Fundraiser; the third annual ANDYZ design awards and the first-ever Gift + Stationery 40 Under 40 Awards. For more information, visit:  www.lasvegasmarket.com.




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